A good business profile in a suitable media outlet can prove one of the most effective forms of PR. It can communicate a specific message, raise capital, or simply attract new subscribers. It is, in a sense, the ultimate form of PR, and remains one of the most difficult to achieve.
The Words + Pixels team understands which elements of a business appeal to journalists, and which do not. It knows who to pitch, when to pitch, and whether to call, text, or email. This knowledge and intuition is built on the team’s combined experience of securing business profiles with the most reputable media organisations – from BBC News to the Financial Times – that continues today.