Techstars

Techstars London is the third largest base of the Techstars worldwide network, all of which aim to help entrepreneurs succeed.

The brief

To champion Techstar London’s UK C-suite, along with training emerging talent in each accelerator cohort.

The approach

Techstars London offers accelerator programmes and venture capital funds that connect startups, investors, corporations and cities into thriving startup communities. To support Techstars London’s ongoing accelerator programme cohorts, we feature the brand in key business trade titles, using a targeted range of founder interviews, thought leadership and cohort support.

This included working with each new entrepreneur to advise on their media strategy as part of the Techstars London’ network. Through this strategy, we’ve been able to amplify the visibility of Techstars London in business nationals, as well as reaching potential future accelerator members.

The results

2

Techstars London cohorts successfully launched to media

20

Pieces of cohort investment coverage in 2023 to date

100%

Coverage secured in key startup and business titles

2

PR 101 sessions presented to cohorts