THE BRIEF
Position Just Eat for Business as a leading voice in the ‘return to the workplace’ conversation and an industry leader across corporate catering and culture.
How we approached it
Through a combination of thought leadership and data-led stories, we placed Just Eat for Business at the centre of the conversation, offering unique expertise on workplace-related topics like culture, hybrid working and sustainable catering.
We shared insight with different verticals including hospitality, business and HR press.
The results
- Secured over 100 pieces of coverage across national, business and catering press
- Achieved a front page exclusive in City A.M., as well as an online piece discussing ‘return to the office’ trends, quantified by the number of meals ordered through JEFB
- Key broadcast interview on Sky News discussing the changing attitudes towards food in the workplace
“Through W+P’s impressive network, they provided incredible opportunities to tell our story, creating those ‘wow’ moments that got people talking globally.
The results were incredible – they achieved vast earned media reach that set the media agenda. Ultimately, this provided me the ultimate success metric, linking the brand to a wide variety of new consumers.”
Matthew Radmanovich
Head of General Sports & Event Communications, Red Bull
“Karma’s media coverage has quadrupled since the first month of our collaboration. The whole team has always been very available and dedicated to our business needs”
Julien Flandre
VP Marketing, Karma
“I've engaged many PR companies over the years, it's always a great sales presentation followed by an expensive ongoing retainer. W+P is delightfully and refreshingly different, it's as if the team are a part of ours.
I hope others don't find out just how good W+P is, we really want to keep them all to ourselves”
Anthony Rose
CEO, SeedLegals
Unit 51-54 Maltings Place
169 Tower Bridge Road
London
SE1 3LJ
