Food & Drink PR Agency | Hospitality PR

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Every food and drink brand says they're the tastiest, healthiest or best in the business. In a UK industry worth £152 billion, according to the Food and Drink Federation, saying it yourself isn't enough.

We're Words+Pixels, a London food, drink and hospitality PR agency that gets other people saying it for you – through stories, coverage and campaigns that get brands talked about.

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Food, drink and hospitality PR case studies

From consumer food and drink brands to restaurant technology, we've delivered PR campaigns for:

• Graze – healthy snacking
• Just Eat for Business – workplace food and corporate catering
• Prep Kitchen – healthy prepared meals
• DUSK – drinks and hospitality
• Nory AI – restaurant and hospitality technology

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1. Graze – Relaunching an iconic snack brand

Sector: Food, snacking and FMCG

About: Graze is one of the UK's leading healthy snacking brands, offering plant-based snacks online, through subscriptions and in retailers.

Objective: Relaunch Graze's iconic snack box and drive fresh awareness, engagement and growth.

Results

• Reached an audience of 60m+
• Strong national and consumer media coverage
• 150+ influencers activated
• Featured in The Grocer, The Sun and the Daily Mirror

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2. Just Eat for Business – Owning the corporate catering conversation

Sector: Food delivery and workplace catering

About: Just Eat for Business is a workplace food delivery marketplace helping businesses bring teams together through food.

Objective: Position Just Eat for Business as an expert in corporate catering and build its authority with business, HR, facilities and hospitality audiences.

Results

• Reached an audience of 10m+
• Strong visibility across hospitality, HR and business media
• Increased awareness among key B2B audiences
• Featured in The Caterer, Hospitality & Catering News and HR News

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3. Prep Kitchen – Putting healthy meal prep in the headlines

Sector: Healthy food and meal delivery

About: Prep Kitchen delivers convenient, nutritious prepared meals designed to make healthy eating simpler.

Objective: Build consistent media momentum around the brand, its products, founders, nutrition expertise and ambassador partnerships.

Results

• Reached an audience of 500m+
• Coverage secured across high-authority national and lifestyle media
• Achieved industry recognition for product quality
• Featured in The Telegraph, Men's Health and Good Housekeeping

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4. DUSK – Getting Gen Z talking about going out

Sector: Drinks, nightlife and hospitality

About: DUSK is a drinks discovery app connecting consumers, drinks brands and hospitality venues.

Objective: Drive app downloads while establishing DUSK as a leading voice on Gen Z drinking habits and the changing hospitality industry.

Results

• Reached an audience of 1bn+
• Strong visibility across key UK markets
• Coverage spanning consumer, trade and technology media
• Featured in The Independent, Metro and The Drinks Business

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5. Nory AI – Becoming the go-to voice in hospitality tech

Sector: Restaurant and hospitality technology

‍About: Nory AI is an AI-powered restaurant management platform helping hospitality businesses streamline their operations.

Objective: Build Nory's profile and establish the business as an authoritative voice across hospitality and restaurant technology.

Results

• Reached an audience of 200m+
• Increased share of voice by 20%+
• Strong visibility across hospitality, business and technology media
• Featured in The Times, City AM and The Caterer

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Why food, drink and hospitality brands choose us

• We find the story. Turning products and trends into stories journalists care about.
• We know the media. From food launches to hospitality tech, we get brands noticed.
• B2B or B2C. We reach consumers and industry decision-makers.
• Beyond coverage. Building authority, search visibility and commercial impact.
• Award-winning. Recognised by PRWeek, CIPR, PRCA and SABRE.

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Food, drink and hospitality PR services

• Creative Press Office – Media relations, reviews and reactive PR.
• PR Campaigns – Launches and big brand moments.
• Influencer – Connecting brands with the right creators.
• Events + Speaking – Openings, tastings and launches.
• Planning + Strategy – Positioning, messaging and PR strategy.

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Looking to work with us?

Get in touch and let's give people something worth talking about.

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FAQs: Food, Drink & Hospitality PR

1. What is a food, drink and hospitality PR agency?

A food, drink and hospitality PR agency helps brands build awareness, credibility and media visibility through PR campaigns, media relations, influencer marketing and events.

2. What does a food and drink PR agency do?

A food and drink PR agency manages product launches, media relations, press office activity, reviews, influencer campaigns and thought leadership to get brands noticed by the right audiences.

3. What is hospitality PR?

Hospitality PR helps restaurants, venues and hospitality brands build awareness and reputation through media coverage, events, influencer campaigns and thought leadership.

4. How can PR help a food or drink brand?

PR helps food and drink brands increase awareness, build credibility and reach new audiences. Media coverage and backlinks can also strengthen brand authority and search visibility.

5. Can PR help launch a new food or drink product?

Yes. Food and drink PR can generate awareness around new products through media outreach, product seeding, reviews, influencer activity and launch campaigns.

Our work with Graze shows PR in action for food, drink and nutrition launches.

6. What types of food and hospitality brands do PR agencies work with?

Food and hospitality PR agencies work with FMCG brands, food start-ups, drinks companies, restaurants, meal delivery services, sports nutrition brands and hospitality technology companies.

7. When should a food brand hire a PR agency?

A food brand might hire a PR agency when launching a product, entering a new market, repositioning or looking to increase consumer awareness and media visibility.

8. Can hospitality PR work for B2B brands?

Yes. B2B hospitality PR helps brands reach industry decision-makers through trade media, thought leadership, original data, company news and expert commentary.

9. Can food and drink PR help with SEO?

Yes. Digital PR can support SEO by earning authoritative backlinks, media coverage and brand mentions that strengthen online visibility and authority.

10. How do I choose a food and drink PR agency?

Look for a food and drink PR agency with relevant sector experience, strong media relationships and proven case studies. The right agency should understand your audience, goals and what makes your brand newsworthy.

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