Words+Pixels

PR Campaigns

Strategic Campaigns Built for Coverage, Conversation and Impact

At Words + Pixels, we create PR campaigns that land your message with the audiences that matter. These are well-planned, creatively delivered and carefully managed activations designed to meet your brand’s objectives and business goals, to deliver results.

Plan your next campaign with us

Why Choose Words+Pixels for Campaigns + Activations

Big Ideas, Backed by Insight

We don’t chase headlines for the sake of it. We uncover the insight that makes your story land with relevance and impact.

Earned-First Creative

Our campaigns are designed to travel through media—crafted specifically to appeal to specific publications and their readerships.

Cross-Channel Execution

From launch moments to longer-term visibility, we blend traditional, digital and social media to maximise reach and resonance.

Cultural Fluency

We build ideas that tap into the conversation, helping your brand show up in ways that feel current, confident, and credible.

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Our Campaign + Activation Services

Pop-Up + Experiential Activations

We design and deliver real-world brand moments that create cultural relevance and media value. From one-off stunts to multi-day experiences that bring your message to life.

Insight-Led Campaign Planning

Our campaigns are grounded in real data. We conduct audience research and surface cultural insights to build stories with relevance, credibility, and media appetite.

Talent + Creator Sourcing

We connect your campaign with the right voices — identifying talent, influencers, and creators who bring authenticity, reach, and resonance to your message.

‍Integrated Campaign Delivery

We manage the full process from concept to coverage — aligning creative, media outreach, social, and content to deliver consistent storytelling across every touchpoint.

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Frequently asked questions

What kind of brands do you run campaigns for?

We work across consumer and B2B sectors from challenger startups launching into new markets to global brands looking to stay top of mind.

Can you lead the creative concept as well as the execution?

Absolutely. We offer full-service campaign support from concept development and strategy to media planning, content creation, delivery and post-campaign analysis.

Do you work on short-term campaigns?

Yes, we can deliver standalone campaign projects or work as a retained partner for brands running multiple activations throughout the year.

What’s the difference between a PR campaign and a press office?

A PR campaign is a standalone or time-limited project with a big idea, a clear narrative, and defined objectives, designed to drive maximum visibility or conversation. A press office manages ongoing media relations and reactive storytelling.