Top B2B Tech PR Agencies in the UK

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Award-winning PR agency Words+Pixels is one of the UK's most decorated PR agencies - and the go-to partner for B2B tech brands that want more than coverage. We build reputations that drive real commercial outcomes. 

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In B2B tech, long sales cycles, sceptical buyers, and investor scrutiny mean that reputation isn't a nice-to-have - it's a growth lever. That's where PR makes the difference. 

Words+Pixels is a London-based B2B tech PR agency trusted by brands including MichaelPage, YardLink, TemEnergy and Plinc.

We work with B2B tech companies at every stage - from Series A startups to established scaleups - across SaaS, cleantech, data and analytics, construction tech, health tech, and fintech. If you're preparing for a funding round, entering a new market, or tired of being the best-kept secret in your industry, we should talk.

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Our work in B2B Tech PR

1. Michael Page

Sector: Global recruitment & enterprise services

Recruitment inefficiency isn't just an HR headache - it's a £132.6m hole in UK productivity. We made sure the national press saw it that way too. By creating stories form data and building the reputation of Michael Page's Enterprise Solutions team, landing coverage in The Times, Personnel Today, Startups Magazine, and more- putting the right conversation in front of an audience of over 12.5 million people. 

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2. PXN Group

Sector: Venture capital & investment

Launching a £100m fund is a moment. Building a reputation that outlasts it is a strategy. We did both. From the fund announcement to the "Northern Lights" report developed with Beauhurst, we generated hundreds of pieces of coverage and gave PXN Group the visibility to claim the number one spot for media coverage among VCs in the North of the UK. 

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3. YardLink

Sector: Construction procurement marketplace

When YardLink raised $17.5m in its Series A, they needed more than a press release - they needed a moment. We secured an exclusive in TechCrunch that stopped the industry in its tracks, sparking immediate interest from investors, media, and stakeholders. In the five months that followed, YardLink's share of voice doubled. In one of the most traditional industries in the world, we made a tech newcomer impossible to ignore. 

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4. Tem Energy

Sector: Energy & Climate Tech

Watch Tem Energy feature on Sky News

Tem is on a mission to make the UK's energy system fairer, more transparent and fit for the modern world. We built an agile press office around the business, positioning CEO Joe McDonald as a leading voice on energy reform through proactive thought leadership, reactive commentary and company news. The campaign secured top-tier coverage, regular Sky News appearances and established tem at the centre of the national conversation on the future of energy.

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5. Plinc

Sector: First-party data & customer intelligence

Plinc had a genuinely compelling proposition - helping brands like Halfords, M&S, and Argos turn customer data into real commercial insight. They just needed the right people to hear about it. We built their profile across the marketing and retail press through thought leadership, expert commentary, and their first-ever research campaign - landing coverage in Marketing Week, The Drum, and more, generating over 25 inbound leads in the process. 

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What does a B2B Tech PR agency actually do?

Good B2B tech PR builds the kind of credibility that makes buyers trust you before they've spoken to your sales team, and investors back you before you've made your pitch. It shortens sales cycles, supports fundraising, and turns your leadership team into the voices people actually seek out. 

The services B2B tech brands find most valuable: 

• Planning + Strategy - grounding every campaign in audience, competitor, and market insight
• Creative Press Office - building authority consistently, not just at launch
• PR Campaigns - data-led, story-first campaigns that generate headlines that move markets
• Digital PR + SEO - turning coverage into backlinks and search visibility that puts you in front of buyers before they even know your name
• Personal Brand - positioning your CEO or founders as the go-to voices in your sector

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Why B2B Tech brands work with us  

We don't do trade coverage and press releases for the sake of it. We build campaigns that turn complex propositions into stories journalists want to write and buyers want to read - across national, business, and sector press simultaneously. Whatever stage you're at, we know how to make your brand the one people turn to. 

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Awards & Recognition

• PRWeek – Agencies to Watch, 2026 - named among the UK's most exciting agencies to watch
• PRWeek UK Top 150 Consultancies 2026 - 6th fastest-growing UK PR agency among firms with revenue over £3m
• PRovoke Media – One of the 50 Best Agencies in the UK, 2025 - recognised for creative output and workplace culture
• PRovoke Media – Best Agencies in the World, 2025 - selected after in-person interviews across New York, London and Singapore
• PRCA DARE Awards – Medium Consultancy of the Year, 2025 - won for the second consecutive year
• PRWeek – Boutique Consultancy of the Year, 2024 - one of the most coveted titles in UK PR
• FT1000 – Europe's Fastest-Growing Companies - ranked two years running

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Ready to build a reputation that opens doors? 

If you're a B2B tech company looking for an agency that knows how to turn a complex story into coverage that moves the needle - let's talk.

Get in touch to start the conversation or email us directly at hello@wordsandpixels.co.

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FAQs: B2B Tech PR

1. What makes B2B tech PR different from other PR?

B2B tech PR has to work harder across multiple audiences simultaneously - investors, buyers, partners, and the trade press - while also making complex propositions accessible to national business media. It requires a blend of technical credibility and storytelling that most generalist agencies can't deliver.

2. How do you build thought leadership for a B2B tech brand?

Through a combination of reactive media commentary, data-led research, expert profiling, and consistent press office activity that keeps your spokespeople visible in the publications your buyers actually read.

3. Can PR support a funding announcement or Series A?

Yes - as with YardLink, where we secured a TechCrunch exclusive for their $17.5m Series A that sparked immediate interest from investors, media, and stakeholders.

4. How much does B2B tech PR cost?

It varies depending on the scope of activity, the markets you're targeting, and whether you need a full press office or a one-off campaign. Get in touch and we'll put together a proposal tailored to your goals and budget.

5. How do I choose the right B2B tech PR agency?

Look for an agency with genuine experience in your sector, a track record of coverage in the publications your buyers read, and a strategic approach that ties PR activity to commercial outcomes - not just clip counts.

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