Partner with London’s Award-Winning B2B PR Agency | Words+Pixels

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Looking to grow your B2B brand’s credibility, visibility, and media presence? Partner with Words+Pixels - we’re a  London-based B2B PR agency trusted by high-growth brands including Audoo, Just Eat for Business, Social-Ability and more. 

When you’re building a product, hiring talent, or pushing for growth, PR can slip down the agenda. But in competitive B2B markets, visibility builds trust — and trust drives decisions. The right B2B PR agency helps you cut through, earn credibility, and build authority where it counts.

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Read our B2B Case Studies

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What is a B2B PR Agency?

A B2B (business-to-business) PR agency helps companies shape how they are perceived by other businesses, decision-makers, and stakeholders.

Unlike B2C PR, which focuses on consumers and mass awareness, B2B PR is about influence, credibility, and relevance — reaching founders, executives, procurement teams, investors, and partners with stories that stand up to scrutiny.

Core services of a B2B PR agency include:

• Thought leadership campaigns that position founders and leaders as industry experts
  
• Media relations across business, technology, and sector-specific trade publications
  
• Strategic storytelling for launches, funding rounds, and expansion milestones
  
• Digital PR that strengthens SEO, backlinks, and inbound demand
  
• Press office support that evolves as your business grows
  

In short, a B2B PR agency turns complex propositions into compelling narratives that influence real business decisions.

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Why choose us as your B2B PR partner

Words+Pixels is one of the UK’s fastest-growing B2B PR agencies, trusted by ambitious companies to deliver strategic campaigns that build authority, influence decision-makers, and drive long-term growth.

• Challenger & Scale-Up Focus: Helping high-growth B2B brands across SaaS, fintech, music tech, workplace tech, sustainability, and professional services cut through competitive markets.
  

• Impactful B2B Campaigns: Insight-led PR that generates credible media coverage, strengthens positioning, and supports pipeline and reputation growth.
  

• Strategic Storytelling: Turning complex propositions, data, and innovation into clear narratives that resonate with founders, executives, and buyers.
  

• Proven Partnerships: Long-term relationships with B2B brands like Audoo, Just Eat for Business, Social-Ability, Oaktree Power, Hootsuite, Michael Page and more - supporting funding rounds, launches, and category leadership

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Awards & Recognition:

1. PRWeek Awards: Boutique Consultancy of the Year (2024)

2. CIPR Excellence Awards: Best Small Consultancy (2022, 2023)

3. Financial Times (FT 1000): Words+Pixels named in FT 1000 (2025)

4. PRCA DARE Awards: Medium Consultancy of the Year (2024)

5. SABRE Awards: Winner for Emerging Sector Campaign with Back Market (2025)

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Success stories from B2B brands we’ve worked with

Our portfolio showcases a range of successful campaigns for B2B clients:

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1.  Audoo

‍Sector: Music tech, data & royalty transparency

• About: Audoo is a music tech company, on a mission to fix how artists get paid by delivering accurate music usage data. Partnering with us become one of the most talked-about music tech companies in the UK and beyond.‍
• Objective: Position Audoo  as a leading voice in fairer, data-driven royalty distribution.‍
• Our approach: Delivered ongoing thought leadership and media campaigns in tier-one tech, music, and business press

Results:‍

• 200+ pieces of coverage
• 1.6bn reach
• 5 broadcast features with founder Ryan Edwards 
• 1 new investor attributed to PR Awareness 
• Coverage in WIRED, BBC, Forbes, and major music and business titles
• Supported storytelling around funding rounds and international expansion
  
  

“They’re an extension of our in-house team — creative, agile, and truly invested in what we’re building.”
— Ryan Edwards, CEO, Audoo

Read Audoo’s Case Study

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2. Just Eat for Business

Sector: Workplace technology & employee benefits

• About: Just Eat for Business provides workplace food solutions that support employee engagement and modern office culture.They needed a strategic shift  from being seen as a delivery service to a workplace culture partner. 
• ‍Objective: Reposition the brand for a corporate and HR decision-maker audience.‍
• Our approach: Created research-led workplace insights and seasonal PR campaigns aligned to hybrid working trends.

‍Results

• 52 pieces of coverage in 2023 alone
• 13M reached
• 27 pieces of coverage in top hospitality titles 
• 17 pieces of coverage in key facilities and HR Titles 
• National coverage in The Independent, Metro, and HR News
• Sustained visibility across workplace and business press

“Words+Pixels really understand how to shape a story and get the right media interested. They’re smart, strategic, and easy to work with.”
— Stuart Sunderland, Founder, Just Eat for Business

Read Just Eat for Business’ Case Study

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3. Social-Ability

Sector: Health tech & dementia care innovation

• ‍About: Social-Ability develops Moments technology to improve wellbeing for people living with dementia across the UK. Our role was to bring their powerful, emotional impact to life through the media.
• Objective: Build national awareness and credibility with healthcare stakeholders.
• Our Approach: We combined human-led storytelling with clinical evidence to secure trusted coverage that highlighted impact and expertise.

Results: 

• 35+ pieces of coverage including BBC News, ITV, and Evening Standard
• 40% coverage including backlinks
• 4 deep-dive features on BBC during Alzhiemer’s Week
• +200% increase in website trafic
• Increased visibility for NHS partnerships and clinical trials
  

“The team have done an incredible job securing press coverage in some of the UK’s biggest publications, which has had a real-world impact on our business.”
— Jack Newton, CEO, Social-Ability

Read Social-Ability’s Case Study 

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Ready to build your B2B brand?

If you’re looking for a strategic, creative, and results-driven B2B PR agency, we’d love to talk. From early-stage startups to scaling businesses, we help B2B brands build reputations that last.

Get in touch to start the conversation.

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FAQs: Work with London’s top B2B PR Agency

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1. What types of B2B brands do you work with?

‍We work with high-growth and enterprise B2B companies across SaaS, fintech, health tech, workplace solutions, sustainability, and professional services.

2. How does a B2B PR agency help drive business results?

‍A B2B PR agency builds visibility, credibility, and trust with key decision-makers — helping generate leads, support fundraising, attract talent, and strengthen industry influence.

3. How do you measure the success of B2B PR campaigns?

‍We track media coverage, share of voice, backlinks, audience engagement, website traffic, thought leadership placements, and impact on pipeline or investor awareness.

4. What makes a B2B PR firm different from B2C agencies?

‍B2B PR focuses on influencing businesses, investors, and sector stakeholders rather than mass consumer audiences. Campaigns are research-driven, targeted, and aligned to long sales cycles.

5. When should a B2B company start PR?

‍PR is most effective when it’s proactive. Start before funding rounds, product launches, international expansion, or major hires to shape your narrative early.

6. Can you work with both startups and established B2B brands?

‍Yes — we tailor campaigns to your growth stage, whether you’re a scaling startup or an established enterprise, ensuring PR delivers strategic impact at every level.

7. Do you offer thought leadership and content campaigns?

‍Absolutely. We help position founders, executives, and teams as industry experts through bylined articles, interviews, case studies, and insight-led research.

8. How do you ensure PR aligns with our brand values and strategy?

‍Every campaign begins with a discovery session to understand your business, audience, and objectives. We craft messaging and stories that resonate with decision-makers while reflecting your brand identity.

9. Can a B2B PR agency help with international coverage?

‍Yes. Our network spans international media, trade publications, and industry-specific outlets to build credibility and awareness beyond the UK.

10. What’s the first step to working with Words+Pixels as my B2B PR agency?

‍Reach out to discuss your goals. We’ll assess your current positioning, identify key opportunities, and design a PR strategy tailored to your business and growth stage.

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