Words + Pixels joins forces with People Like Us to Drive Meaningful Change in Media and Comms

Jul 15, 2025
2 mins
AI PR Agency

Words + Pixels joins forces with People Like Us to Drive Meaningful Change in Media and Comms

At Words+Pixels, our mission has always been about more than just storytelling — it’s about shaping the future of our industry through action, inclusion, and representation. That’s why we’re incredibly proud to be a founding partner of the new People Like Us Partnership Programme — a step forward in building a visibly inclusive and equitable media and communications industry.

The Partnership Programme is the latest initiative from People Like Us — the not-for-profit network created by brothers Sheeraz Gulsher and Darain Faraz in 2020. The group has been a trailblazing force in amplifying minority ethnic voices across media, marketing, and comms. From its inspiring career-led events to its pioneering work on the Pay Gaps Project with PRWeek, People Like Us has consistently turned good intentions into tangible impact.

Now, through this new programme, agencies like ours are stepping up to turn support into structure.

Partnership That Goes Beyond Words

This partnership is about more than benefits. It’s about shared accountability.

At Words+Pixels, we believe that diverse voices lead to stronger stories. Through this partnership, we’re doubling down on our promise to create a culture where everyone has a seat at the table — and where underrepresented professionals are not only welcomed, but championed.

What This Means for Our Community

For the People Like Us network, this partnership unlocks more of what’s working:

  • More free events

  • More access to inspiring speakers and mentors

  • More masterclasses to help minority ethnic professionals thrive

  • More momentum behind policy change

We’re joining a powerful roster of founding partners, including The Romans, Splendid Communications, Harvard, Hope&Glory, Manifest, PrettyGreen, and Worth Your While.

Looking Ahead

We know that change doesn’t happen overnight. But we also know that it doesn’t happen without partnership. Words+Pixels is honoured to be standing alongside People Like Us and our fellow agencies in this new chapter.

To learn more about the People Like Us Partnership Programme, visit plu.org.uk or follow the journey on LinkedIn.