Unlikely AI

Making UnlikelyAI the authority on the future of trustworthy, accurate AI

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We created a bespoke narrative and press office strategy designed to cut through the huge amount of noise and hype surrounding AI.

Leveraging the profile of CEO and founder, William Tunstall-Pedoe as a world-class AI innovator, we’ve established UnlikelyAI as fresh-thinking scaleup challenging the way we think about AI. From debunking AI bubble speculation to exploring UnlikelyAI’s impact through data-led case studies, our comms activity has spotlighted how UnlikelyAI is creating a new standard for accurate, explainable, trustworthy AI.

We now have an established media footprint in UnlikelyAI’s key trade verticals, and William has become a go-to source for national broadcast outlets on the events shaping the global AI agenda.

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