Revalue

Creating radically better carbon credits that buyers, businesses and the planet can trust

The brief

Aligning profit and planet: Amplifying Revalue’s mission to create the world’s highest-quality and most trusted carbon credits.

The approach

We developed a PR strategy with the goal of highlighting the fundamental shift Revalue is leading in an industry mired by scepticism.

We started by developing a bespoke messaging framework to
educate on why traditional carbon credits are falling short, how Revalue’s unique approach is setting a new standard to move the industry forward, and what more needs to be done to create more value for businesses, biodiversity and the planet.

We then deployed these messages through a focused, thought leadership-driven press office, landing founder and CEO Stuart’s insights and calls to action in tier-1 international news and business media.

The results

4

Broadcast business interview with Sky News

3

Podcast interviews with the founder

3

Business profiles introducing the company to leading business + sustainability press

95m

Total audience reach

Revalue

Boutique Consultancy