AlbionVC

AlbionVC supports visionary founders and technologies with long-term capital and scale-up know-how

The brief

Position AlbionVC as the leading VC firm in software, healthcare and deeptech ecosystem.

The approach

As a VC firm that positions it as a partner to UK early-stage software, healthcare and deeptech companies, it was important that our press office strategy for AlbionVC incorporated not just profiling their leaders and partners within then firm, but also highlighting important funding announcements.

We kicked off with developing a media strategy for their first 'Deep Tech and Future of Compute' report, building out compelling thought leadership angles for spokespeople as well as a launch announcement, securing an exclusive with Forbes and coverage in technology publications such as Tech.EU, IT Pro and Digit News. Leveraging the announcement we secured further interviews and interest from the likes of the Financial Times.

The results

60

Pieces of coverage within the first four months

1

Exclusive for the report with Forbes

7

Pieces of coverage for the Deep Tech and Future of Compute report

9

Pieces of tier 1 coverage

AlbionVC

Boutique Consultancy