AKQA

AKQA is a design and innovation agency, employing over 7,000 professionals across 24 countries.

The brief

To build AKQA’s awareness and reputation by drawing attention to its game-changing tech.

The approach

AKQA is an iconic business that works with some of the world’s most successful and innovative companies including Nike, BMW, and Levi’s. We’ve worked with AKQA for three years, using a carefully curated PR programme that combined the agency’s breathtaking innovations with a series of high-impact founder and business profiles.

One of AKQA’s most important initiatives involves working alongside Action Audio to help visually impaired audiences follow sports in real-time. Through a campaign that used the technology at the Australian Open tennis tournament, we secured media coverage in top-tier titles including The New York Times, The Independent, and The Guardian. 

The results

188

Pieces of coverage in 2022

2bn

Total audience reach in 2022

37%

Coverage included a backlink to AKQA's website in 2022

14

Pieces of national coverage in 202