Words + Pixels welcome new client Lemonade with a UK wide launch

Nov 28, 2022
4 mins

Lemonade is an insurance company powered by AI and social impact.

This month, the team at Words + Pixels launched Lemonade, in the United Kingdom.  As part of the work, the team focused on placing strategic announcements and key profile interviews with the CEO and co-founder Daniel Schreiber alongside commentary and insight on the current insurance market. 

Founded in 2015, Lemonade launched its flagship renters insurance in the United States in 2016, where it is now ranked one of the top renters insurance products in the market. 

Since then, it has expanded throughout Europe - in France, The Netherlands and Germany and has made its way to the UK to bring the same instantaneous and delightful experience to residents here. 

Lemonade is shaking up the way we insure 

Residents in the UK are now able to protect their belongings with Lemonade from as little as £4 a month.  Their contents insurance includes worldwide cover for individual personal items of up to £2,000 each, total cover up to £100,000, and no cancellation fees. Furthermore, add-on cover is also available for those who want extra protection for theft and loss-related incidents, accidental damage to mobile devices. 

Lemonade is a Certified B-Corp

As a Public Benefit Corporation and Certified B-Corp, Lemonade has social impact baked directly into its business model. Through its Giveback program, the company donates leftover premiums to non-profit organisations selected by its customers. They are supporting  causes like equality, climate, and poverty. 

Words + Pixels secured coverage on Lemonade's UK launch in top tier national and trade publications alongside broadcast coverage in Sky News and LBC. 

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