Whereby is committed to flexible, happiness-driven working habits and helping people host better meetings. And yes, sometimes that means having no meeting at all.
To spread the ‘no meetings are better than bad meetings’ message, we helped overworked journalists across the UK enjoy “freedom day” just like everyone else. We sent various media workers life-sized, cardboard cut-outs of themselves to place in front of their laptops and fake meeting attendance while they worked from home.
They got the day off, and Whereby sparked new conversations about meeting etiquette with this playful, tongue-in-cheek campaign.
Head of General Sports & Event Communications, Red Bull
VP Marketing, Karma